WILD DOGS PROMOTIONS
Powered by Wild Dogs Radio
We work with Independent Artists in Rock, Hard Rock, Grunge, Punk, Alternative Rock, Active Rock, and Heavy Metal.
Professional Global Radio Promotion for Independent, Unsigned & Underground Artists
YOUR MUSIC DESERVES TO BE HEARD
Every day, thousands of songs are released.
Many are never heard beyond family, friends, and social media.
Not because they aren’t great songs…
But because they never reach the right people.
At Wild Dogs Promotions, we help Independent, Unsigned, and Underground Artists place their music in front of real radio programmers, broadcasters, podcasts, music shows, and media outlets around the world.
We’re not an automated submission service.
We’re broadcasters.
We’re music lovers.
We’re industry professionals who believe every artist deserves an opportunity to be heard.
Whether you’re releasing your very first single or your newest album, our mission is simple:
Help your music reach more listeners.
WHY WORK WITH WILD DOGS PROMOTIONS?
Experience You Can Trust
πΈ 41+ Years Experience in the Music Industry
ποΈ 31+ Years Professional Radio Broadcasting Experience
π 300+ Active Radio & Media Contacts Around the World
π Professionally Written Press Releases Included with Every Campaign
π Detailed Campaign Reports Every Submission is Documented
π€ Personal Service Work Directly with Doug “The Rawk Dawg” Russ
Every Campaign Includes:
β Personal attention
β Professional preparation
β Honest communication
β Transparent reporting
β Real industry relationships
β Global promotion opportunities
No bots.
No fake playlists.
No inflated promises.
Just professional radio promotion built on decades of experience.Β
Wild Dogs Promotions was founded by Doug “The Rawk Dawg” Russ.
With over 41 years in the music industry and 31 years in radio broadcasting, Doug has spent his career supporting independent artists and introducing listeners to incredible new music.
As the founder of Wild Dogs Radio and host of The Rawk Dawg Show, Doug has built relationships with radio stations, podcasts, internet broadcasters, and industry professionals throughout the world.
Those relationships become part of every promotion campaign.
HOW YOUR CAMPAIGN WORKS
STEP ONE
Discovery Call
Every campaign begins with a conversation.
We’ll discuss your music, your goals, and your release to determine the best promotion strategy.
No obligation.
No pressure.
Just honest advice.
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STEP TWO
Professional Release Preparation
Before your campaign begins, we professionally prepare your release.
Every campaign includes:
Complete WAV metadata
Professional 320 kbps MP3 conversion
Optimized MP3 metadata
Album artwork embedded into the MP3
ISRC code integration
UPC support for albums and EPs (when applicable)
Professionally written press release
Everything is prepared before your first submission is sent.
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STEP THREE
Global Radio Promotion
Your music is professionally promoted to more than 300 active radio stations, podcasts, music shows, and media contacts around the world.
Campaigns include submissions to:
College Radio
Community Radio
Independent FM Radio
Active Rock Stations (when appropriate)
Global Internet Radio
Web Radio
Podcasts
Music Shows
Small Market Radio
Independent Broadcasters
Every campaign is personally managed from beginning to end.
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STEP FOUR
Wild Dogs Radio Exposure
As part of the Wild Dogs Promotions network, qualifying releases may receive additional exposure opportunities through Wild Dogs Radio.
Potential opportunities include:
Airplay Consideration:
The Rawk Dawg ShowΒ
Dangerous Doug Music HourΒ
Total Request Live
Dangerous Dawgs Show
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Artist Spotlight features
Website promotion
Social media promotion
Playlist consideration
*Programming decisions are made independently based on programming needs.
**Airplay is never guaranteed.
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STEP FIVE
Campaign Reporting
Every campaign includes a professional submission report documenting your promotion.
Your report includes:
Businesses contacted
Submission dates
Time stamps
Campaign tracking information
You’ll always know where your music was promoted.
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WHAT’S INCLUDED
Every Wild Dogs Promotions campaign includes:
β Professional Radio Promotion
β 300+ Active Radio & Media Contacts
β Professionally Written Press Release
β Wild Dogs Radio Artist Spotlight
β WAV Metadata Optimization
β Professional MP3 Preparation
β Embedded Album Artwork
β ISRC Code Integration
β UPC Support (when applicable)
β Detailed Campaign Reporting
β Personal Service from Doug “The Rawk Dawg” Russ
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CAMPAIGN PACKAGES
SINGLE RELEASE CAMPAIGN
$300 USD
Great for promoting your latest single.
Includes:
One Song
45 Days of Professional Promotion
Worldwide Radio & Media Campaign
Professional Press Release
Artist Spotlight Feature
Complete Audio Preparation
Detailed Campaign Report
DOUBLE IMPACT CAMPAIGN
$500 USD
Ideal for artists promoting two releases.
Includes:
Two Songs
45 Days of Promotion for Each Song
90 Total Days of Active Promotion
Individual Press Releases
Artist Spotlight Features
Worldwide Promotion
Complete Audio Preparation
Comprehensive Campaign Report
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TRANSPARENCY MATTERS
Unlike many promotion services, Wild Dogs Promotions believes artists deserve to know exactly where their music is being promoted.
Every campaign includes a detailed submission report documenting your promotional outreach.
*Sample report shown for demonstration purposes.
WHAT ARTISTS ARE SAYING
Jenn Ross (Penny Fountain)
“We have worked with Doug for years on the release of multiple songs, and he is, without question, one of the very best in the business. Every song we have submitted through him has received airplay, and he has also secured numerous promotional interviews for the band. His outstanding reputation, industry expertise, and solid relationships consistently deliver results.
Doug is incredibly knowledgeable and deeply dedicated to his craft. His expertise and understanding of the music industry are truly invaluable, and he is always willing to share that knowledge with others. His communication is exceptional. He provides transparent tracking, detailed regular reports, and prompt responses whenever questions arise. He genuinely cares about the artists that he works with and is fully invested in their success.
We highly recommend him to any artist looking to expand their reach and maximize their exposure. We look forward to continuing to work with him for future releases.”Β
β Jenn Ross
“We had the pleasure of working with Doug (“Rawk Dawg”) Russ, the radio promoter extraordinaire, and were 100% impressed by his drive and dedication. This is the second time we have used Doug for promotions and he took the lead and delivered yet again in promoting our single ‘Ashes to Ashes’. We highly recommend him if you’re an independent band looking for radio promotion, advice on the music business, or general guidance. With over 30 years in the music industry, Doug has always been about the artists and the music.”
β True Love Devil
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Mick Michaels
Guitarist β Corners of Sanctuary
“Working with Doug Russ has been a refreshing pleasure in an industry that is often plagued with cynicism, dishonesty, and unreliability.
Doug is thorough, knowledgeable, does what he says, and, more importantly, professional… which is becoming less and less common these days.”
β Mick Michaels
Guitarist, Corners of Sanctuary
OUR COMMITMENT
We don’t promise overnight success.
We don’t promise guaranteed airplay.
We don’t promise unrealistic results.
What we do promise is:
Professionalism
Integrity
Honest communication
Transparent reporting
Real radio promotion
A genuine commitment to helping Independent, Unsigned, and Underground Artists grow their audience
Because your music deserves every opportunity to be heard.
START YOUR CAMPAIGN
Your next release deserves professional promotion.
Let’s have a conversation about your music and your goals.
There is no obligation and no pressureβjust an opportunity to discuss how Wild Dogs Promotions can help your music reach more listeners around the world.
Contact
Doug “The Rawk Dawg” Russ
Founder, Wild Dogs Promotions
π§ promotions@wilddogsradio.com
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